This season has been one of the most turbulent roller coaster rides a Bradford City team has given us for many years.
As we have said in previous articles, we have all been frustrated with the lack of consistency and many of us have questioned our own loyalty at witnessing at times such inept performances.
So quickly confidence has evaporated from the players when they have struggled against opponents over the course of the season, but it is a reflection of the weaknesses of the league we’re in.
Many fans simply stopped going when form dipped, however, even with such an inconsistent team and set of results as they were played out in real time, our team were never that far away from the lowest play off spot.
Fans have despaired, raged, left early, booed and missed games, and a minority even protested, but many fans came back for the last game of the season.
Concerns for the Club
This season, not since the departure of Edin Rahic, has there been lots of concern around the lack of success and a perceived lack of a plan for success, and an overall anxiety about the future of the Club and stadium under Stefan Rupp and the stewardship of Ryan Sparks. We have covered it in our perspectives article and touched on it in other recent articles too. But what we would like to bring out is that the concern for the Club has definitely brought fans together.
Of course, Bradford City’s came back from the last dip of 4 defeats on the trot, like a phoenix rising in spectacular fashion with an unbeaten run of 7: Six wins and one draw, has definitely helped. But the concern about the clubs’ finances and perceived lack of investment has stimulated much debate and encouragement to renew season tickets at the Early Bird price of £249. 13,571 is a great achievement for the Club, especially when there has been a real worry that many would simply not renew.
Finishing the season on a high
Graham Alexander must be feeling much more confident for his prospects of taking his team up next season. That will be the expectation. His approach has been questionable for much of the season, but the team rallied together, putting on a real fighting performance against Tranmere at Valley Parade back at the end of March which was the start of their unbeaten run and ended with a 4 – 1 win over Newport, the last game of the season, and we were so close to a play-off place.
There are so many games we could’ve won. The home game against Crawley Town in early January when we were winning 2- 1 with 11 minutes to go and then they equalized before the 90, and came out 4- 2 winners in injury time. And then there was the Grimsby away game more recently, which was poor as we couldn’t find a route to goal against a team fighting for their lives to stay up and we fortunately saved our blushes with an injury time penalty equalizer. And I’m sure there will be lots of other examples we should’ve won supporters will be able to cite from this season’s games. But at least the Bantams as a team have shown some promise in the end.
The late run made the Player of the Season evening a successful evening, with Brad Halliday scooping up most of the awards, and ‘he’s one of our own’ Bobby Pointon, picking up the Trust’s Young Player of the Year award.
Fan Engagement
What was also significant about this season is that in the background, English football has been going through a huge amount of reform via the Football Governance Bill, which is all about making the game more sustainable, with a large amount of emphasis on fan engagement. On the 23rd April, it went through its second reading in Parliament. You can see more about it here. And we will have a more detailed piece on it in the coming months.
What is significant about the Bill is that it comes with an independent regulator to review all aspects of how Clubs do business and engage with supporters. However there is still a lot of work to be done with regards to the Football Supporters Association (FSA) lobbying MP’s, broadly speaking in tightening up the detail of the Bill with the aim of making football clubs more accountable to match going supporters, who we feel are the most important stakeholder football clubs have.
Supporters have an important role
As we have said before in our previous perspectives article, there needs to be a form of fan unity in keeping abreast with the range of developments the Club has in terms of how it sees itself progressing, with regards to club identity, heritage, ticketing and loyalty points, match atmosphere, food and cost to supporters etc., and not only that, but engaging with the many groups and organisations that exist within the supporter base.
Without doubt, many supporters are members of many groups, however, one aim of the Trust is to communicate with as many groups or key individuals from the groups as possible in a season in an informative informal way, discussing and debating the various controversies that come up. It is remarkable how much we all have in common.
Working together with the Supporters Board (SB) for example in finding common ground is something to work on, and it is the same with identifying with other groups, there can be a great amount of trust and solidarity built amongst supporters, and a more united view can be found and fed back to the Club. This can be through surveys of course but also feeding directly to the Club in meetings with them.
The Trust is affiliated to the FSA and through its Networks we can draw out points where other Trusts have developed new ideas and strategies to improve their fan engagement with their clubs, and hopefully we can have an effect on improving our Club’s engagement with ourselves, the SB and the loyal fan base more broadly.
Do you want to make a difference? Join the Trust today.